A new survey by Quantus Insights has brought to light a remarkable trend in the political landscape: President Donald Trump's steady approval ratings, with a notable spike in support from black male voters. The results, published on July 25, 2025, suggest a potential shift in voter demographics that has historically leaned towards the Democratic camp.
The poll shows that Trump's overall approval remains consistent since April, yet there has been a dramatic surge in approval among black male voters. In contrast to the 2020 election, where 87% of black men voted for President Joe Biden, the current poll indicates that 49% of black men now approve of Trump's job performance. This marks a historic high for a Republican candidate within this demographic.
Quantus Insights' lead pollster, Jason Corley, shed light on the significance of these findings. "The real headline, though, is Black voters: Trump posts 39% approval overall, with 49% of Black men backing him, a historic high for a Republican,” Corley stated. He was careful to clarify that this does not signify a complete political realignment but rather a "noticeable crack" in what has been a reliably Democratic voting bloc.
The poll also reflects unexpected strength for Trump among urban voters, with 50% expressing approval, positioning him favorably in areas where Republicans typically struggle. However, Trump's appeal to suburban voters remains less robust, with 45% approving and 52% disapproving—a seven-point deficit for the former president in this demographic.
Contrary to expectations, support among rural voters was evenly split. Corley pointed out that rural communities might be underrepresented in polling data, leading to inconclusive insights into this group's preferences.
The survey further highlighted Trump's continued strong performance among white men, with 56% supporting him. Additionally, Trump has gained significant support among young male voters, with 57% of those aged 18 to 29 approving of his performance—a significant 17-point advantage from the group that leaned towards Biden in the 2020 election. This support, however, is not mirrored among young women of the same age bracket, where only 38% approve of Trump.
The emerging gender divide is particularly pronounced, with Corley noting, "Trump’s support is male-heavy, younger than expected, and hardening along gender lines." He challenges the notion that young voters are predominantly anti-Trump, especially among men.
Among independents, Trump's approval ratings remain negative and consistent with previous polls. This trend has been a constant across various national surveys. The data also revealed a divide based on education level; 53% of white voters without college degrees approved of Trump, compared to the less supportive 46% of college-educated white voters.
In conclusion, Corley assessed that the poll does not indicate a failing presidency but rather a stalled one. Trump's coalition with working-class whites and men remains strong, but he faces limitations with women and independent voters. Corley advised Republicans to run a disciplined campaign that appeals to persuadable voters, particularly focusing on weaknesses with suburban and college-educated women. "This is where the 2026 battle will be won—or lost," he concluded.
