During a recent event at the Associated Taxpayers of Idaho Conference, Governor Brad Little of Idaho drew attention and chuckles from the crowd as he coined the acronym "COWs" to describe the influx of individuals relocating from the West Coast states of California, Oregon, and Washington to Idaho. In his speech, he indicated that these states' residents are seeking refuge in Idaho due to the appeal of its conservative policies and financial climate.
"We are a victim of our own success." - Gov. Brad Little
Idaho has seen a significant population increase in the past decade, with nearly a third of its residents having moved there recently. Governor Little attributes this growth to Idaho's strong economy and low tax environment, which contrasts sharply with the fiscal issues witnessed in the states the newcomers are leaving. The governor emphasized that Idaho's economic success is a direct result of conservative fiscal management, including $6.1 billion in tax cuts and prudent budgeting.
Governor Little took the opportunity to critique neighboring Washington state for its recent tax hikes aimed at addressing budget deficits, which included elevated taxes on a range of services. By comparison, Idaho boasts the 11th spot on the Tax Foundation's 2025 State Tax Competitiveness Index, offering a more advantageous tax situation for individuals and businesses.
However, with the positive economic indicators come challenges. The governor expressed concern that the incoming population could potentially alter the cultural and political landscape of Idaho, which has long been known for its deeply conservative values. He urged Idahoans to safeguard their way of life and to continue prioritizing fiscal responsibility to avoid the pitfalls of larger government structures seen in other states.
The situation in Idaho is a microcosm of the broader political and demographic shifts occurring in the United States, where liberal policies in certain states are leading to an exodus of residents to more conservative regions. This migration pattern raises questions about the future political identity of states like Idaho, which are experiencing rapid demographic changes.
As the governor's remarks resonate with many Idahoans, the state finds itself at a crossroads, balancing welcoming new residents with preserving the conservative principles that many believe have driven its prosperity.
